product content designer ⭐ ux writer extraordinaire ⭐ experience & solutions architect

sabrina k. chun

With over a decade’s worth of relevant experience, Sabrina is a product designer who creates engaging experiences through flows, outlines, wireframes, narrative arcs, semantics, logic, and language. Explore her portfolio—she’s done a lot of brilliant work for enterprise companies and start-ups.

content design

from information architecture and design decisions

  • Webex Design

    ⭐ introducing Webex’s voice and tone

    ⭐ updating Webex’s voice and tone

    ⭐ evolving the design team’s content review process

    Momentum Design System

    ⭐ creating a content design system

    ⭐ implementing a content-ready checklist for designers

    Write Like Webex

    ⭐ supporting and rolling out Webex’s gen AI writing tool

conversational design

from chatbots to smarter voice assistants and evolving Gen AI

  • Control Hub

    ⭐ revamping and restructuring organization settings

    ⭐ creating a Getting Started guide

    ⭐ crafting a gamified security coach

    Partner Hub

    ⭐ revamping and restructuring organization settings

    ⭐ creating a Getting Started guide

    ⭐ crafting a gamified security coach

    Contact Center for admins

    ⭐ revamping and restructuring organization settings

    ⭐ creating a Getting Started guide

    ⭐ crafting a gamified security coach

    Cisco Unified Identity

    ⭐ revamping and restructuring organization settings

    ⭐ creating a Getting Started guide

    ⭐ crafting a gamified security coach

  • Business & Commercial Banking

    ⭐ building a new one-stop shop

    ⭐ redesigning a product due diligence questionnaire

    ⭐ simplifying technical error messages

    ⭐ humanizing technical help & support guides

ux writing

from microcopy magic and effortless experiences

content strategy

from redesigning legacy pages to data-driven content engagement

product copywriting

from blog posts and other long-form content